Budo Sansho

Budo sansho as a career

JAPANESE
BudoSansho+XDesigning life in mountain villages

The voices of budo sansho farmers

Compared to other farming,
it is easier to start from scratch.

Kitora Farm
Kiyonobu Shinda
Representative of Kitora Farm, specializing in growing and sales of budo sansho. In response to many requests from overseas, the farm is recently working on organic production of budo sansho. He has a strong passion to raise the brand value of budo sansho and developing it into an industry that can be passed on to the next generation.

Interview date:2020.6.29・8.31

2

Live in the city and work
in the mountains

If you are longing for a life surrounded by nature, but also don’t want to sacrifice the convenience of the city, I recommend living in the west side of Aridagawa. While being close to nature, there are the conveniences of shopping, and an excellent place for raising children. In addition, it is close to the highway entrance, so it is very easy to access to the city. Due to my wife’s work schedule, I used to live with my family in a town next to Aridagawa.

Since having children, I have been enjoying outdoor activities such as day camping with my family, and there is also a beautiful sea in the southern part of Wakayama. My time outside of work is also very fulfilling. I think this is the perfect location for those who are thinking of moving here with their families, or those who are anticipating changes in their life stages such as marriage and having children.

Since having children, I have been enjoying outdoor activities such as day camping with my family, and there is also a beautiful sea in the southern part of Wakayama. My time outside of work is also very fulfilling. I think this is the perfect location for those who are thinking of moving here with their families, or those who are anticipating changes in their life stages such as marriage and having children.

My family has been a great help to me. In particular, my wife, who worked in the apparel industry for a long time, is very good at working with computers, so I rely on her to update the website and managing the online store. If it were up to me alone, I probably wouldn't even be able to upload images (lol).

But if I’m honest, it will take a good deal of preparation and time to start farming. It may be difficult to make a living using only budo sansho as a source of income. That's why I’m working on the agricultural diversification of budo sansho, where I not only produce but process and handle the sales by myself.

Currently, there are about 200 budo sansho farmers in the Shimizu region of Aridagawa. However, the generation above me is in their 60s. It is obvious that the industry will continue to decline, which is why I think it is a worthy challenge for younger generation with the creative drive, energy and IT literacy to take on.

I would be happy to help those who are thinking about farming, so I hope that those who are thinking about their future lifestyle, I really recommend giving it a serious thought. Now is an important time to protect the region, the brand, and the tradition, and budo sansho is a valuable commodity that still has a lot of potential, so this is my open invitation to unravel its possibilities.

Point
Budo sansho is valuable
commodity.

The Pros of Becoming a budo sansho Farmer

  • Low initial investment

    Compared to other farming, budo sansho requires fewer tools to be prepared in advance, so you can start farming with less initial financial costs.

  • Support from the national and local governments available for those who qualify

    In addition to the support system of Aridagawa, there are also subsidy programs provided by the national government, prefectural government, and affiliated organizations. While allowing time for preparation, consider seeking local consultation and revenue planning.

  • Make use of e-commerce.

    We are currently expanding our direct sales channels for budo sansho and mulberry leaf tea on e-commerce sites such as Rakuten. This is a great way to connect directly with customers everywhere, and it also allows us to create strategies unique to online, such as SEO to place our products at the top of search results when they are in season.

Information
Kitora Farm

757 Shimizu, Aridagawa town, Arida district
Wakayama prefecture, 643-0521, Japan
Phone: 0737-22-7074

Kitora Farm Website
https://www.kitora-nouen.jp/

Rakuten Ichiba Kitora Farm
https://www.rakuten.co.jp/kuwacha-kitoranouen/

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